Objective: Get parents and busy adults to purchase Tile. 

Strategy: Tile prevents users from losing their most valuable items through the convenient use of advanced Bluetooth technology.


Partner with major airlines and give passengers luggage tags shaped like Tile. The Tile luggage tags have the logo and website listed. This will increase brand awareness and traffic to the website, as well as show passengers the different uses for Tile, such as finding your luggage at the baggage carousel after a long flight.

Strategy, copy, & design: yours truly